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Business Unit
Peregrine Digital
Project Name
Digital Campaign Activation
Client Name
Pettmall Shelters Limited
Background & Work

In early 2021, Pettmall engaged Peregrne Digital to redesign its website which was needed due to its business growth and long-term ambitions. In so doing, Pettmall also wanted to explore the prospect of using digital advertising as an avenue to acquire new customers and also build brand awareness in Kenya and beyond.

The Work

Peregrine Digital completely rebuilt the website so that it would be mobile responsive, have a much better design aesthetic, and feature an intuitive user experience. We then created a lead generation digital campaign, automation and customer relationship management (CRM) platforms to streamline lead generation and conversions for better campaign performance.

Outcome

The Tarajia Bora digital campaign that we executed for Pettmall was a massive success! Website traffic increased by close to 400% and leads generated rose by almost 1000%! Not only did we manage to acquire a large number of qualified leads, we also increased Pettmall’s global brand awareness. As a result of the #TarajiaBora campaign, Peregine Digital now has an on-going engagement with Pettmall Shelters for conversion-focused digital campaigns.

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Pettmall Shelters

Pettmall Shelters is a Real Estate Company with over 7 Years of experience in offering quality and affordable land and housing. We add value to land and homes

Digital Campaign Activation
Web Design
Videography & Photography
Social Media Management
Digital Media Buying & SEM

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